• Our Story

    Shoes on Sale began as a shoe sale in a tent in Central Park in 1994. It was an inspired call-to-action of FFANY and Co-Founders Jodi and Jerome Fisher to join the generosity of the shoe industry alongside compassionate customers to raise funds to find a cure for breast cancer.


    Now in its 28th year, Shoes for a Cure is the largest fundraising event of the shoe industry and has donated over $60 million to fund First-Step research at nine of our nation’s leading research organizations.

    Anne Fisher and guests at the Shoes on Sale gala, 2017

  • Our Mission

    Transforming the shoe industry's donations of footwear into dollars for first-step funding at leading breast cancer research organizations in the U.S.


    Benefitting Breast Cancer Research through the The Fashion Footwear Charitable Foundation of New York Inc., a 501(c)(3) organization, with an IRS ruling year of 2001, donations are tax-deductible.

  • In the News

    • READ: FFANY Shoes on Sale Will Reboot After Longtime Partnership with QVC Ends
    • READ: FFANY Shoes on Sale: Anne Fisher Honored with Humanitarian Award – Footwear News
    • READ: FFCF and QVC Present FFANY Shoes on Sale
    • READ: 27th Annual QVC-FFANY Shoes on Sale Fundraiser Donations from Designers
  • Beneficiary Hospitals

    The following institutes receive funding from the Fashion Footwear Charitable Foundation to further their first-step breast cancer research.

  • Board of Directors

    Sandi Mines

    President, FFCF

    VP, Corporate Engagement, FDRA

    Susan Itzkowitz

    Marc Fisher Footwear

    John Heron


    Lucky Brand

    Jill Hatton

    Formerly VP

    Michael Kors

    Faryl Gilston

    President & CEO

    Faryl Robin

    Matt Priest

    President & CEO


    Carrie Rubin

    President, North America

    Sarah Lubas

    VP, Wholesale & Third Party Digital, Burberry

    Kathy Forstadt

    Senior Director of Merchandising, Zappos